In Saint Petersburg It Becomes Easy For Foreign Tourists To Search For… Food

In Saint Petersburg It Becomes Easy For Foreign Tourists To Search For… Food

InSaint Petersburgnew online service is launched for foreign guests to locate a place for lunch or dining out. The site is targeting mainly English speaking guests of the Northern Capital. Its goal is to introduce the town to the guests, and give them a chance to feel less guests than local

This service will be required by the tourists who are not much interested to spend time either in the restaurants by the hotel or in the red-yellow fast- food places. This is highly demanded by the European tourists who travel in pairs or small groups on their own and do not purchase package tours with the st of excursions and restaurants.

What is the difference?

The service is made for non Russians, information published there is only in English. Besides, international social network connections are used: all up-to-date tourist information is duplicated there. In May, right before the tourist season, it is planned to launch site mobile version and smartphone applications.

Olesya Malashenko, mastermind of the service:

Saint Petersburg restaurants, press-release“You can not guess how many times I was giving instructions to my foreign friends on where to dine out, and how to get there and so on. It was a kind of dream to have a site which can do it instead of me and even better than myself. Just browse and pick the place. The name ‘PulpoLocal’ is not a random choice. It is symbolic for us as it means ‘local octopus’ in Spanish and it stands for something joyful and at the same time illustrates the main idea of the whole project. We really want that the foreign guests of Saint Petersburg would be feeling more like at home here, where they can pick a place to dine out by their own. Moreover, just to help the tourist to get used to the town we run special sections such as ‘Local Life’ where the one can find the latest news, and ‘Tips For Newcomers’ fulfilled with overview articles aboutSaint Petersburglandmarks”

Today the site is run in ‘bug-fixing’ mode but the most functionality is already up and running well.

Who Needs It?

  • 5.5 Mln tourists visitedSaint Petersburgin 2011, where the foreign tourism share is 63% or over 3 mln people.
  • General tourist flow towardsSaint Petersburggrew up 8% comparing to last year, and foreign tourism is over 10% in 2011
  • 80% of the Europeans check the Internet before dining in the restaurant first time.

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